How Luxury Brands Are Transforming Marketing Strategies for Post-Pandemic Success
As luxury businesses prepare to reignite post-pandemic, marketing strategies will need to transform to meet the needs of core customers in our new world.
Join Worth as we kick off our latest series, Worth Insights, with an intimate, community building online event, featuring Milton Pedraza, CEO of Luxury Institute, Alyce Panico, President of Luxe Collective Group, and Juliet Scott-Croxford, CEO of Worth, to discuss the latest trends, data and intelligence on luxury marketing.
From building brand equity through generosity and kind deeds to transitioning from an omni-channel to an omni-personal business model, luxury brands can emerge from the current crisis with many major opportunities for economic prosperity. Learn how to take creative, effective steps right now to shift traditional marketing models and, in turn, serve clients’ best interests.
- Wednesday, July 22, 2020, 3 p.m. ET