5 Lessons to Learn From Famous Corporate Reputation Crises
Whether you are in the midst of a crisis now or want to understand how to avoid one, here are five takeaways from businesses that reacted to crises well—and some that didn’t.
Sameer Somal is the CEO and cofounder of Blue Ocean Global Technology. He is a frequent speaker at conferences on digital transformation, online reputation management, search engine optimization, relationship capital and ethics. Fundamental to his work at Blue Ocean Global Technology, Sameer leads collaboration with an exclusive group of PR, Law and Management Consulting agency partners. He helps clients build, monitor and repair their digital presence. Sameer is a published writer and internet defamation subject matter expert witness. In collaboration with the Philadelphia Bar Foundation, he authors continuing legal education (CLE) programs and is a member of the Legal Marketing Association (LMA) Education Advisory Council. Sameer proudly serves on the board of the CFA Institute Seminar for Global Investors, College Possible and Girl Power Talk. He is an active member of the Society of International Business Fellows (SIBF).