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MCLAREN FORMULA ONE: EMBRACE THE HISTORY, CULTURE AND HERITAGE.

Mention the name “McLaren” to a racing fan, and get ready for a lengthy recitation of heroics. There’s the five decades of serial Formula 1 championships, with some of the greatest cars and drivers in history: Fittipaldi, Hunt, Lauda, Prost, Senna and Hamilton. Next, you’ll hear about Bruce McLaren himself. The preternaturally gifted driver, engineer and car designer founded his underdog New Zealand company in 1963. He led it to the pinnacle of motorsports before he died in 1970, at just 32 years old, while testing his dominant Can-Am racer in Goodwood, England.

In his short-but-stratospheric life, McLaren became the youngest race winner in F1 history, at age 22, a record since surpassed by just two drivers. He drove the Ford GT to the first 24 Hours of LeMans win for any American car.

Yet Amanda McLaren, the brand ambassador and only child of the company founder, says the casual car fan might not be up to speed on that rich history. That’s because prior to 2011 McLaren had only produced one car for the street: the F1, a $1 million, 237-mph interstellar fantasy that dazzled our automotive world in 1992. Adhering to McLaren’s exacting principles, as the company that pioneered the carbon-fiber chassis in F1 racing—the lightweight miracle material now common in everything from America’s Cup yachts to the Boeing 787 Dreamliner—that F1 became the world’s first carbon-fiber showroom car. It also remains the last street-based car to win the 24 Hours of LeMans.

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MCLAREN SPECIAL OPERATIONS: TAKE MCLAREN OWNERSHIP EVEN FURTHER.

You might think that the mere sight of a McLaren, one of the world’s most exclusive sports cars, is enough to separate its owner from the commuting herd. But for fans of these thunderous British beauties, choosing a model is only the beginning of a beautiful relationship.

The first step is configuring the McLaren to your personal tastes, across a vast spectrum of colors, trims and features.

For buyers of the 570S—the 562-horsepower, mid-engine coupe from the company’s new Sports Series—the choices range from lavish carbon-fiber aero and trim components to a Bowers & Wilkins premium audio system.

And 570S buyers who prefer to keep things simple, or leave the choices to styling professionals, can choose one of five Design Editions. Consider these the greatest hits of a design department, led by the internationally acclaimed Frank Stephenson, with five stunningly detailed combinations of color, trim and finishes.

MCLAREN: WHERE TO DRIVE

As one of the world’s most exclusive sports cars, a McLaren is fast, beautiful and adventurous—a treat for the senses. Now you’ll just need some roads to match.

Fortunately—and countering stereotypes of 55-mph speed limits and endless gridlock—America is blessed with some of the world’s greatest driving roads, for sport, scenery or both. And even the escape from the big city won’t fluster a McLaren, including the 641-horsepower 650S, whose groundbreaking, unique hydraulic suspension makes short work of potholes and scarred pavement.

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An exclusive offer to drive one of the driver-centric and performance oriented sports cars.