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Brazilian omnichannel retailer Magalu’s initiative to sell musical instruments through a streaming song service is having reverberations across the global music and entertainment industry.

Brazilian omnichannel retailer Magazine Luiza’s initiative to sell musical instruments through a streaming song service is having reverberations across the global music and entertainment industry. Photo courtesy of Magazine Luiza, SA

Brazilian omnichannel retailer Magazine Luiza’s initiative to sell musical instruments through a streaming song service is having reverberations across the global music and entertainment industry. Photo courtesy of Magazine Luiza, SA

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