It’s Time for Companies to Innovate by Leveraging E-Commerce’s Full Power
E-commerce is the backbone of the modern economy.
In order to satisfy baseline customer needs, companies require functional online platforms that streamline the process of buying goods and services. With so many online sellers competing for customers’ attention on screens (where people scroll social media timelines, message friends and are inundated with endless content), businesses need as frictionless check-out experiences as possible. The moment a potential customer encounters any kind of obstacle with ordering a desired product, they will likely get frustrated and look for another vendor who makes the process easier for them.
Companies likewise need streamlined e-commerce portals and shipping experiences so they can focus on what really matters: innovating and growing. The death of many businesses comes from operational hurdles in bringing customers what they’ve already paid for—whether it’s lost shipments or unexpected IT problems. Rather than get bogged down in logistical nightmares and stall growth in a time with fragmented customer attention, companies should partner with specialists offering every component of e-commerce: warehouse storage, shipping, IT, online customer portals and even SEO.
Specialists like our team at Fulfillment Hub USA have built out the infrastructure (and work directly with the biggest names in shipping, including Amazon, FedEx and UPS) to ensure companies have the support needed to compete on the global stage. With a headquarters in an exploding economic powerhouse like Miami, warehouse operations in India close to manufacturers and upcoming projects in Germany and California, we connect the key players shaping the modern economy.
The coronavirus pandemic has cemented e-commerce as a crucial staple of every company; without an online platform connecting customers to their desired products, a business does not exist. Even the most successful global brands that relied on live events have needed to invest heavily in e-commerce during the pandemic, expanding services and their operations. By contracting with fulfillment one-stop shops, companies can focus on innovating and coming up with more solutions to drive revenue during the pandemic.
Abel Horvath is the CEO of Fulfillment Hub USA.