How these principles make certain companies hot commodities and how you can use them to make your own business more sellable.
Erik Huberman is the CEO and founder of Hawke Media and author of The Hawke Method: The Three Principles of Marketing that Made Over 3,500 Brands Soar (March 2022). Founded in 2014 and now valued at over $150 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Throughout his career, Erik has worked with 3,500 brands of all sizes, ranging from startups like Tamara Mellon and The Sill to household names like Red Bull and Verizon Wireless.
Prior to Hawke’s launch, Erik successfully founded, grew and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions, the 2018 launch of Hawke Ventures which reached a closed single fund of $5.6 million, the 2020 launch of his own podcast HawkeTalk, and the 2021 launch of HawkeZ, an agency offering brands the tools needed to tap into Gen Z.
As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine’s 30 Under 30, CSQ’s 40Under 40 and Inc. Magazine’s Top 25 Marketing Influencers, just to name a few.