Affluence enables, but it can also isolate, making it difficult to gauge how
one’s views, desires and experiences stack up against those of one’s peers. To
give Worth’s readers a better idea of how their contemporaries view the world,
manage their money and plan for their business’s and family’s futures, we joined
forces with the Harrison Group, a Waterbury, Conn.-based strategic market
research and consulting firm, to devise and execute the Worth-Harrison Taylor
Study on the Status of Wealth in America, an in-depth survey of ultra-affluent
individuals in the United States.
Unlike most research that attempts to reach
this demographic by phone or mail, the Harrison Group conducted face-to-face
two-hour interviews with 500 individuals from across the country earlier this
year. All have at least $5 million in net worth, 41 percent have more than $10
million, 20 percent of them have more than $20 million.Members of this group
created the bulk of their wealth themselves, either through entrepreneurial
enterprises or investing. (Only a small percentage of the wealth came from
inheritances). Forty percent of the respondents are under 50 years old, 20
percent are in their 50s and the rest are 60 or older. They are overwhelmingly
male (81 percent), married (83 percent), white (96 percent) college graduates
(89 percent). Eight percent say they grew up in a poor family; 6 percent say
they were raised with wealth. Thirty-six percent say they are of middle-class
origins; the remainder is evenly split between those reporting a
lower-middle-class background and those reporting an upper-middle-class
upbringing.
Business Succession With trillions of dollars’ worth of family businesses set
to change hands in the coming decade, one of the principle concerns for affluent
entrepreneurs is planning for either liquidity events or the intergenerational
transfer of the family firm. Planning for these events takes years, and wealth
managers who advise entrepreneurs often complain that they cannot focus their
clients’ attention on these matters enough to make the important decisions and
communicate them to their families. Indeed, only 50 percent of the 166 survey
respondents who founded their own business say they have a well-defined business
succession plan for their company in the event of death or injury, and only 30
percent of those wealth creators say they have clearly communicated that
succession plan to their family members. (Click image to enlarge)
 Active Voices Fifty-five percent are Republicans, 23 percent are
Democrats, the rest are independent. Their split in party affiliation somewhat
mirrors their views on taxes: 54 percent believe they pay too much while 33
percent feel affluent individuals should bear more of the tax burden than they
currently do. An overwhelming percentage—9 in 10—see the government’s growing
budget deficit as a serious problem, far outweighing their concerns over social
security.
This is also a group that takes an active role in public policy
debates: 50 percent say they have more sway over politicians than the average
American, and 17 percent seek to influence the debate by contributing money to
politicians or lobbying organizations. Sixteen percent reported using their
influence over politicians to further their business interests.
Those
surveyed have, on average, one primary and one vacation home; the value of the
former averages $2.6 million. They own, on average, three cars and take five
vacations each year, as well as 11 business trips. Thirty-nine percent are
corporate board members; they average 2.4 boards each. Fifty-seven percent sit
on a nonprofit board; they average 2.6 boards.
|