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At this very moment, your most valuable—and trusted—employees may be
considering abandoning you to work for your direct competitor. My job is to help
them do just that, no matter what penalties or legalities you place in their
way. I am nearly always successful, and I am busier than ever before.We all
know that relations between employees and their employers have changed
considerably in recent years. Looking back, what once seemed rather
simple—hiring, promoting and, if need be, firing—has somehow become a veritable
minefield of potential problems and attendant risks. Employment-related laws,
regulations, lawyers and lawsuits seem to lurk everywhere, and increasingly
so.
| Employees without a sense of permanence do not heavily invest themselves into their positions. |
Simultaneously, many industries are increasingly recognizing that their
most valuable business resources are none other than their human assets. As
business becomes increasingly competitive, locally and globally, so does the
competition for the “right people.” Employees who possess a keen understanding
of your industry, or who have in-demand skills or influential contacts,
represent an extraordinary value—and competitive advantage—to your enterprise.
You need several strategies for retaining these precious knowledge workers,
because losing the “right people,” especially to your fiercest competitors, can
quickly send your business into a crisis. Family companies and foundations are
especially vulnerable to this dilemma. Because these entities usually restrict
ownership and control to family members, other crucial employees may come to
resent their limited options for advancement.
While you might think that
legal difficulties such as discrimination, harassment, disability-related claims
and other potential employee actions are your most vexing hiring and firing
risks, these fears are usually exaggerated. They are risks, yes, but not ones
that go to the heart of your business. Lawsuits, labor-board audits and other
manifestations of the ever-more litigious nature of the employer/employee
relationship are both time-consuming and expensive. However, the departure of
your valuable employees truly affects your bottom line over the long
term.
Risk Mismanagement For more than 20 years, I have been a hired gun
on the frontlines of the intensifying battle for human capital. I have counseled
and represented executives worldwide regarding their employment, compensation
and severance. From their perspective, employment has become a potential
minefield. They have suffered widespread job insecurity, along with growing
distrust and disarray in executive suites. Most of my clients would like to go
back to the good old days when loyalty meant more, and when stability at work
was the norm rather than the exception.
Employers are using more heavy-handed
techniques than ever before to maximize their human assets and minimize hiring
and firing risks. Employers have armed themselves with more sophisticated
defense mechanisms, such as noncompetition agreements. These prohibit former
employees from working for competitors for a set period. Noncompetes are now
nearly universal; even midlevel administrative staffers are often required to
sign them. Employers are also trending toward paying bonuses partly in cash and
partly in restricted stock that vests over a number of years, constituting de
facto golden handcuffs.
Over the past six months or so, a new weapon of
morale destruction has arrived from England: garden leave. This device,
incorporated into initial hiring letters or other agreements, requires employees
to give extraordinary preresignation notice, up to six months. After they do,
this provision prohibits the employees from working elsewhere, so they simply
“tend their gardens.” Garden leave is proving to be an especially effective way
to dampen the free flow of human capital. One contract I negotiated recently
even forbade the employee from negotiating future employment during her garden
leave. Akin to demanding that someone stay in an unhealthy friendship, these
efforts are inevitably doomed to failure.
These defensive measures are not
especially effective; they must be enforced in courts, which are notoriously
reluctant to limit employment freedom, and these days juries are not very
employer friendly. Defensive measures can actually backfire: employees tend to
resent restrictions, and often cite them in their decision to
leave.
Attorneys circumvent these legal barriers in court, where judges seek
to achieve fairness and equity. They rarely find that curtailing freedom is
fair. Even restrictions that are enforced are done so only for what is deemed a
reasonable period, usually far less than was initially agreed.
Surprisingly,
perhaps, not one of my clients has left a company to seek greater financial
rewards. Rather, each has resigned based on factors prized more highly than pay:
the “three Cs”—clarity, commitment and community. Clarity describes the degree
of certainty about where one stands in the company’s hierarchy. Commitment is a
general sense of job security. Community equates with an estimable sharing of
the wealth that the employee helps produce. I am not writing a socialist fairy
tale here, but simply recommending that employers be clear about a few issues.
They should explain the employee’s role in the company, offer a reasonable
amount of notice and transition assistance in the event of a layoff, and agree
to a formula for compensation dependent upon achievement.
Commit to Commitment Successful people are successful in large part
because they value the right things. This stands true for both employers and
employees. From the employee perspective, the long-term foundation is more
important than the short-term rewards.
Valuable employees seek commitment, or
by another name, simple job security, first and foremost. They may achieve this
by using a combination of an employment contract, an agreed minimum notice of
termination and an “honorable discharge” if departure becomes necessary. That is
it.
Employers continually surprise me by their general aversion to
commitment. They will claim, “We do not grant employment contracts; our
employees are all at-will. They’re here only as long as we want them to be, and
not a moment longer.” Would you want the primary supplier of your most critical
resource to be tentative or, instead, trustworthy? Would you prefer that your
most important customer be loosely affiliated with you or firmly connected? Then
why be so hesitant and so apathetic to your most precious business assets?
Instead of using handcuffs, penalties and threats, you might clarify your
company’s reporting structure, institute rolling, two-year commitments and
define a clear understanding of compensation ranges—and then put each of these
on paper. Employees without a sense of permanence do not heavily invest
themselves into their positions, either. Afterall, no one changes the oil in a
rental car.
You can achieve effectual, sophisticated risk management in
hiring and firing by treating your employees—especially those who represent
significant, unique value to your organization—as you would your most important
supplier or your most lucrative customer. You must develop a long-term approach,
and share both the rewards and risks of the relationship. There is simply no
better way. Otherwise, I, and others like me, am always lurking
about.
Alan L. Sklover, an attorney based in New York, makes his living helping senior executives circumvent the legal restrictions employers
place on their freedom to find other employment. He argues that we can avoid
these sorts of legal challenges and retain our best staff if we make the
same type of commitment to our employees that we demand of them. |