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Features
A Piece of the Action
Mary Lou Pickel
07/01/2004

Few people would confuse Tom Sullivan with a media kingpin—at least not yet—though he certainly travels like one. Sullivan’s voice is familiar to fans of conservative pundit Rush Limbaugh’s radio show; he fills in when Limbaugh is on vacation. Roughly 20 times a year, Sullivan jets from Sacramento, where he heads his own investment management firm and hosts a daily show on KFBK radio, to Los Angeles to cover for Limbaugh. Sullivan prefers using private aircraft to streamline his schedule, but, like many of us, he does not fly often enough to financially justify owning a plane himself.

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For those who fly consistently and can commit to a five-year contract, fractional ownership offers an attractive mix of financial flexibility and excellent service. But some fractional owners have found to their chagrin that, at the end of their contract, their stake has declined in value.

Seeking to balance his lifestyle with the relevant financial considerations, Sullivan invested $200,000 for a 1/16th share of a jet managed by Cleveland-based Flight Options. His share entitles him to 50 flight hours on one of the company’s aircraft over the course of a year.

In opting for a small share of an aircraft rather than full ownership, Sullivan has gained the flexibility of having his own jet without shouldering the considerable costs and obligations of outright ownership. Fractional programs typically require a five-year agreement; those wishing to terminate a contract prematurely must usually pay a remarketing fee, which is based on a percentage of the fair market value of the plane, typically 5 percent. Under the terms of the contract, we purchase a fraction of a jet, usually 1/16th or 1/8th, for a price based on its market value. We also agree to pay a fee for each hour of flight, which covers fuel, insurance and other operational costs.

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