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Best Practices: On the Board
Exit the Fishbowl
Suzanne McGee
11/01/2005

When Nicolet Bankshares “went dark” in March, the event was marked with little fanfare. The Green Bay, Wis.-based community bank executed a reverse stock split that left it with fewer than 300 shareholders, meaning that it no longer had to file financial statements with the Securities and Exchange Commission or bear the huge cost of complying with the Sarbanes-Oxley Act. The action marked the end of a dream for cofounder Michael Daniels. “We wanted to be publicly owned. If you are a community bank, it makes sense that you want your customers to be investors as well,” he says. “So we asked all the members of our community to buy into the institution.” And they did: Clients, relatives, friends and neighbors lined up to buy stock in Nicolet at $10 a share in its $18 million initial public offering in 2000, and at $12.50 in the $13 million follow-on offering two years later.

(Illustration by Ken Orvidas.)
All too soon, however, Daniels and cofounder Robert Atwell found themselves facing dilemmas common to entrepreneurs who have taken their small companies public in the last few years. These businesses are often overlooked and ignored by Wall Street in the wake of the research scandals that have depleted the resources of investment research teams. Nicolet Bankshares stock was overlooked by analysts and therefore traded only intermittently. Meanwhile, the costs of being public were mounting, due to new governance rules passed by legislators, regulators and the stock exchanges. Complying with the Sarbanes-Oxley Act alone, the founders calculated, could have cost the firm $400,000 a year. “That just didn’t make financial sense, however much we talked and talked about this in board meetings,” Daniels says.

The Private Life
The tough decisions that Daniels and Atwell confronted are ones that more and more entrepreneurs who have taken their companies public, and the directors who sit on their boards, will have to grapple with as the crushing financial burden of complying with Sarbanes-Oxley bites into their profits. They must determine if their companies derive enough benefit from being public—in access to the capital markets, in credibility with customers or suppliers, in marketing clout—to offset those costs. Increasingly, the answer appears to be no.

TOP VIEW
The difficulties and costs of maintaining a public listing—in particular, the burdens of complying with the notorious Sarbanes-Oxley Act—have prompted a growing number of small companies to turn their backs on the public markets by going “dark.” While the allure of being a privately held corporation may seem attractive to harried corporate executives and board members, the process itself is fraught with difficulty and legal peril for those undertaking it.

Every year since the technology stock bubble burst, a growing number of companies have applied with the SEC to delist their stock, according to a study by the Olin School of Business at Washington University in St. Louis, the University of Amsterdam and the Ross School of Business at the University of Michigan. Data compiled by FactSet Mergerstat shows that by midsummer of this year, some 55 companies filed with the SEC their intent to go private through some form of buyout of their publicly traded stock. Both the number of transactions and their value are climbing: In 2004, only 64 companies went private, and while 110 companies took that route in 2003, the value of those deals was a mere $7.9 billion, compared to $45.8 billion in the first half of 2005.

 Those figures do not include a larger and more-rapidly growing group of companies like Nicolet that do not use a buyout to go private. These other types of going-dark transactions may have resulted in as many as 190 additional companies going private, based on their SEC filings.

However, the process of making the decision to go private and then implementing it is a difficult, costly, time-consuming and potentially hazardous one for the senior managers and directors. “If I had known in advance what the hurdles would be,” says a director of a small Midwestern industrial company that discussed the possibility of going private, “I wouldn’t even have had the subject raised in the boardroom. It’s expensive—and shareholders foot those legal bills—and it could have led to all kinds of undesirable outcomes for us in the long run if we had gone ahead.”

In stark contrast to the process of going public, going private again is more likely to be met with litigation than celebration. “I warn any client that is going private that they will be sued; it’s automatic,” says Thomas Magill, a partner at Gibson, Dunn & Crutcher who has provided legal advice to dozens of companies that have gone private. “The plaintiffs will claim that the special committee formed to consider the transaction has breached its fiduciary duties before that committee has met or made any decisions.” Magill’s clients have been approached by shareholders’ lawyers seeking higher valuations almost as soon as they announce a deal. To improve chances of winning such a suit, management should get a valuation or multiple valuations from truly independent firms. The company should offer the high end of the range, or even above it.

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