When retired executive Jerry
Roberts chose Leif Nulsen as his wealth manager several years ago, it was not an
easy decision. Before entrusting his money to Viking Capital Management, the
company Nulsen started in 1997, Roberts interviewed 10 different advisors. There
was something about Nulsen’s gravitas and conservative investment strategy, and
the fact that the two men were contemporaries–Roberts is 62, Nulsen 65–that
convinced Roberts to choose Viking. Roberts also liked the fact that Viking was
small enough to offer him highly personal service: Nulsen’s only employee was an
administrative assistant. The firm was based in Roberts’ hometown of
Indianapolis, so the two men could easily meet in person.
So in March 2005, when Nulsen called Roberts and told him that
he had sold Viking to Financial Solutions Advisory Group (FSAG), a larger firm
in Chicago, Roberts did not know quite how to react. "I had a significant amount
of anxiety because I had chosen him very carefully," Roberts says. "Because of
him, I was sleeping well at night."
Though Roberts says he trusted Nulsen and knew that his advisor
would not dump him with just anyone, he did not like the fact that the new firm
was located more than 200 miles away or that each of FSAG’s three partners was
younger than Roberts’ son. But when the partners met with Roberts and Nulsen in
Indianapolis and reassured Roberts that Nulsen would remain involved for at
least a year, it did not take long for Roberts to start feeling a bit more
comfortable.
Today, increasing numbers of affluent investors, many with the
same firm for decades–dating to the time the modern-day wealth management
business really began–suddenly find themselves summarily passed from their
familiar firm to another. Over the past few years, merger mania has shaken the
financial planning industry, creating many frustrating changes for clients. In
some cases, small independent firms like Viking are selling to larger
independent firms like FSAG. Meanwhile, larger independent firms–including those
with $1 billion or more under management–have been acquired by even larger trust
companies or regional banks intent on expanding into the wealth management
business.
In part, this trend toward mergers and consolidation is driven
by the demographics of financial managers. "A lot of [advisors] are mindful that
when they approach their 60th birthday, the value of their practice begins to
decline," says Elizabeth Nesvold, managing director at Berkshire Capital, a New
York firm that provides merger advisory services. The age of the advisors comes
into play because the purchase price is usually based on how many clients make
the move to the new firm. Conventional wisdom holds that older advisors are less
likely to stick around the new firm than those in their 40s or even 50s, which
means their clients might not stay either. Recent research by JPMorgan Asset
Management found that more than half of advisors working with affluent
individuals are 50 or older, one indication that the move to merge is likely to
continue–and possibly even accelerate.
Exit Strategies Of course, many clients are not even aware that they stand the
risk of being wedged between two merging firms; few of them find out that their
advisor plans to sell before a deal is signed. At that point, investors have
essentially two options: move their money and wait while a new firm gets up to
speed on their various assets and investment strategy, or keep their wealth in
place and risk equal frustration if their current advisor exits the scene and
the merged firm struggles to get up to speed.
TOP VIEW: With more than half of all
financial advisors nearing retirement age, the current pace of mergers and
acquisitions in this industry is likely to accelerate. But even a firm’s most
important clients may not learn of a merger until after it closes. Small changes
in a client-advisor relationship can signal an impending merger and spur smart
investors to prepare for the worst. But not all mergers are bad for clients;
some provide additional resources and scope without reducing personal
attention. | The best approach is to be prepared for such a contingency. A
typical merger or acquisition can take as long as two years to consummate.
During that period, most advisors tend to be reluctant to say anything to their
clients, primarily out of fear that the client will bolt before the deal is
done. Clients, especially those tied to older advisors, should learn to read the signs: their
advisor becomes easily distracted; he suddenly takes more time to return calls
or emails; or a normally talkative advisor becomes very reserved, as if trying
to hide something. An advisor who displays one or more of these signs is at best
failing to serve a client’s needs and may be planning a sale.Entrepreneur Howard Marks had been a client for several years
of myCFO, a wealth management firm launched in the late 1990s by Netscape
entrepreneur Jim Clark to provide comprehensive services for wealthy families,
when he noticed such changes. A cofounder of the video game company Activision,
Marks sensed that his advisor, Rob Francais, whom Marks says he trusted
completely, was acting differently; he never told Marks what was really going
on. As it turned out, myCFO was suffering serious problems, and partners like
Francais were planning to leave to start their own firm. At the end of October
2002, myCFO was sold to Harris, a wealth services conglomerate based in Chicago.
Francais and three other partners in the Los Angeles office left to start
Quintile Wealth Management, which now has about 30 clients–including Marks–and
manages about $1.4 billion.
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