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Gems & Jewelry
Swindler’s List
Carol Besler
05/03/2004


Warning Signs
The swindles typically start with a mailing, usually a brochure, from a phony financial management company, touting the investment value of gems. The mailing includes articles from legitimate journals about the value of gemstones, particularly about high returns on rare gems. The former con man who spoke with Worth would attach articles from the Wall Street Journal and the New York Times. He would go so far as to place ads in magazines read by affluent Americans. Those of us who respond to the ads or brochures become prospects (although the criminals may obtain our names in myriad other ways, too), and the con rings put our names on lists that circulate among phony investment companies.

The now-reformed con man was, in the parlance of swindlers, a skilled “opener.” He would claim to be calling from Zurich Exchange or Curtis Davies or another legitimate-sounding investment house. “I implied that investors could liquidate their gems any time through me for a 10 percent fee. But I told them, ‘This is a two- to five-year investment.’” This gave him just enough time to disappear.

He targeted the very wealthy, knowing we tend to measure the cost of opportunity differently than the average investor, and can often bear the risk of investing in illiquid assets. He also positioned the gem purchases, incorrectly, as a tax-advantaged investment as a further lure to affluent individuals. A successful sale would take, on average, one mailing and a couple of phone calls, he claims, adding that he made a sale to one out of every six or seven prospects.

Those of us who become ensnared in one of these scams usually receive the gems in Lucite-sealed packages with phony certificates and a warning that breaking the seal renders the certificate invalid. This prevents us from having the stones appraised. These criminals sell us the stones for up to 1,200 times their true value.

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