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Feature
The New Face of Patronage
Suzanne Mcgee
12/01/2005

Robert Rosenkranz is quite adept at acquiring art created by long dead, often anonymous, artists. By all accounts his collection of Chinese finery is exquisite; its highlight is a prized series of rare Ming Dynasty paintings. But Rosenkranz’s assemblage lacked a certain vitality, an au fait aspect—that is, until he met Mu Xin about six years ago.

GEESE ARRIVING Over a Pavilion by Mu Xin from the Rosenkranz collection.(Photograph by John Bigelow Taylor, N.Y.C.)
In 1982, Mu Xin fled political imprisonment in China, carrying his series of 33 small ink and gouache landscapes, bleak scenes that drew as much from the Dutch landscape masters of the 17th and 18th centuries as from Chinese tradition. Rosenkranz, who met Mu Xin through a mutual acquaintance, was stunned when he saw them. “I thought they were the best works of Chinese ink painting I had seen produced in the 20th century,” he says. “And yet, Mu Xin was a complete unknown, even to many in the field. I wanted to change all that, to put this guy on the map.”

Mu Xin had completed the paintings in the late 1970s, after his release from a people’s prison (a converted air-raid shelter). He painted at night to avoid detection by the police, who kept him under house arrest. After arriving in New York via Hong Kong, he ceased producing art, working instead with other Chinese artists and scholars to educate members of the Chinese diaspora about their cultural heritage. Soon after they met, Rosenkranz set about persuading Mu Xin to resume painting, his first step toward becoming an art patron.

9TH-CENTURY marble Tang Dynasty Luohan from the Rosenkranz collection. (Photograph courtsey of Li Yin Oriental Art Co., Ltd.)
In an era of growing wealth and a concomitant rise in appreciation for all things cultural, perhaps it is inevitable that art aficionados—art in the broad sense, both performing and visual—would bring a sharp, entrepreneurial instinct to their passions and strive to show the world something new. Today, the main thrust of this trend seems more commercial than cultivated. Every affluent theatergoer and museum maven has been hounded by pleas offering patron status in return for a five-figure donation. Many of the country’s large ballet companies reflect— some would say uncomfortably—the Renaissance style of patronage by serving up their principal dancers as open to sponsorship. Contemporary writers are the sole group that is wholly averse to such merchantry, many of them fearful of being perceived as the voice of a wealthy patron.

A TANG period horse sculpture.
That cozy personal relationship in which a patron commissions works to his own taste is the way this tradition operated from the days of the Medicis until the 19th century. Yesterday’s patron class was comprised of royalty, aristocrats and wealthy merchants, who inhabited a world wherein they and their peers were the primary audience for the works that they commissioned.

Today patronage is back en vogue for devotees such as Rosenkranz, but their motivations appear to be more enlightened. They desire a face-to-face relationship with the artist that revolves around discovering the best channels to create a reputation for the art, in an increasingly crowded aesthetic marketplace. It is also a marketplace filled with experts—critics, theater directors, museum curators and literary editors—who may not take kindly to the opinions of people they view as dilettantes with more cash than taste.

Yet opportunities exist to not only become a patron to a visual artist, but to work with new organizations that have sprung up to connect visual artists, musicians and composers with respective patrons. (See “Match Makers” below.)
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