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Philanthropy
The Policy Revolutionaries
Elizabeth Harris
05/01/2006


Right Makes Might
Roger Hertog, former chairman of the Manhattan Institute, is the epitome of the conservative benefactor who bases his politics on conservative intellectualism and moves patiently and strategically to create, support and distribute his ideas. The vice chairman of investment firm AllianceBernstein, Hertog has given large amounts of money to the Manhattan Institute over the past two decades.

“If you believe in the notion that ideas matter—and it’s really not that ideas matter, ideas are the only things that matter—that they influence the way policymakers ultimately craft legislation and/or influence the executive branch, this is one of the most effective, intellectually honest methodologies to change the way free people govern themselves,” Hertog says.

TOP VIEW For decades, wealthy conservatives and libertarians have funded advocacy think tanks that have influenced generations of lawmakers and supported the rise of the neoconservatives. In recent years, their liberal foils have caught on and are working to emulate their tactics, hoping to shift the nation’s political debate toward the left. The growing conflict promises to be an expensive war.

Hertog, who also gives to the American Enterprise Institute, is part-owner and chairman of the New Republic, sits on the publication committee of Commentary Magazine and is an investor in the New York Sun, cautions that patience is a necessary trait when funding policy revolutions. He never asks how long an idea will take to gain traction, but rather how robust is the idea. He studies the quality of the concepts, how well they hold up under attack and how well they can be communicated to a larger audience. “After you do that, it still doesn’t ensure success, because then these ideas get thrown out in the political arena,” he explains. “It may not be expedient for this idea, or some politician may not want to embrace it for his own short-term political reasons. It may take more time. That’s the nature of this stuff; that’s been the whole history of almost all ideas.”

According to Rich’s research, conservatives have traditionally channeled their dollars toward research that supports a specific social, economic or political agenda. They are far more supportive of advocacy think tanks than are liberals, Rich says. Moreover, conservatives have established more foundations with the specific purpose of funding think tanks.

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