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Philanthropy
Laying a Foundation
Jan Alexander
07/01/2004


It is now far more common to design a foundation as a nonprofit corporation, thereby enabling the board to vote on where the funds should go. However, if we want to avoid the possibility of a foundation becoming a self-sustaining institution that eventually slips away from our family’s control (as with Ford Foundation), we can instruct our children or grandchildren to dispense all of its assets within their lifetimes. Many founders today design their foundation to spend its endowment within 20 to 30 years—as Bill and Melinda Gates are attempting to do with their institution’s emphasis on AIDS treatment. This enables the foundation to address large projects in need of vast funding. Fortunately, we do not have to make this decision at the outset; foundation spending strategy is flexible.

Leading by Example
For Susan Ford Dorsey, instilling a legacy of giving in her son is more important than the beneficiary of the family’s gifts. In 1995, she set up a foundation with her first husband, Tom Ford, the developer who turned Sand Hill in Menlo Park, Calif., into a tony haven for the financial services industry. Tom died in 1998, and Susan, now remarried, employs the $50 million foundation to demonstrate to their son, Tommy, now 10, the importance of giving back to the community through the grants she makes to inner city schools and children’s health programs. But she has no plans to give in perpetuity. “I’d be disappointed if Tommy decided to run the foundation,” Dorsey admits. “I’d like to see him support causes, but I want them to be his own causes. If children get the message that mom and dad’s way is the only way of doing philanthropy, the whole purpose of philanthropy is missed.”

Jim Self handled his family foundation differently. He not only inherited one of the largest textile manufacturing companies in South Carolina, but also control of the Self Foundation, which his father had founded in 1942 with a broad mandate to fund health care and education. The younger Self decided to turn the foundation over to his four grown children, and scheduled a retreat to determine the future of the organization. “But he said he was not going,” recalls Frank Wideman, executive director of the foundation, which now has an endowment worth approximately $38 million.

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