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| Feature |
The Builder
Dwight Cass
11/01/2006
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To judge solely from press reports and the tales he tells in his new
memoir (The Real Deal—My Life in Business and Philanthropy, Warner Business
Books, October 2006), one might expect Sandy Weill to be a hard-nosed,
opinionated juggernaut who yells—a lot. Opinionated he is—and deserves to be,
having spent more than 40 years at the forefront of the financial services
industry, building two of its largest institutions. But the 73-year-old former
CEO of Citigroup, who retired as its chairman in April, turns out to be
surprisingly soft-spoken and thoughtful when discussing his new book, the
lessons he gleaned from his career and his ongoing commitment to philanthropy.  | "I’VE NEVER been afraid of hiring people smarter than myself". (Photograph by Thomas Hart Shelby.) | The book, two and a half years in the making, reads in part like an
insider’s history of Wall Street since the late 1950s, and in part like an
encouraging, though cautionary, tale about the professional and personal
rewards—and costs—of assembling, growing and managing a leading
business.
Most of the events Weill relates are well known to those who even
casually follow the financial industry. While he is clearly out to give his side
of these stories—he pulls no punches in his portraits of his former protégés
Peter Cohen and Jamie Dimon (now CEO of JPMorgan Chase) and his clashes with Jim
Robinson at American Express and John Reed at Citigroup—he is refreshingly frank
about his own missteps in managing those relationships.
But Weill remains
convinced that the scale and diversification he doggedly pursued, originally
through the purchases that created brokerage powerhouse Shearson Loeb Rhoades
(which he sold to American Express in 1981) and then through the 12-year M&A
spree that brought Primerica, Travelers, Salomon Brothers and Citicorp (among
others) under the mantle of Citigroup, remain legitimate objectives. He
acknowledges that open architecture has changed the business dramatically,
making cross-selling a less compelling motive for building a multiproduct
financial conglomerate (which is one reason Citigroup recently traded its asset
management division for Legg Mason’s brokerage force). But international scale
and product line diversification, he argues, remain justifiable goals because
they protect the firm from downturns in any one market.
"The more diversified you are, the better position you
are in to handle changes. If there’s a problem in one area, you’ll have
offsetting businesses." | However, his
enthusiasm for diversification has not been embraced as wholeheartedly by
investors. Citigroup’s stock price has meandered between about $45 and $50 for
the three years since Weill relinquished the CEO role to Chuck Prince, while the
stocks of purer-play financial firms like Goldman Sachs, Lehman Brothers and
Bear Stearns have skyrocketed, gaining between 50 and 150 percent over that same
period.
Scale and Control Weill’s memoir also can be seen as a study in the
difficulties that arise when trying to manage an increasingly large institution.
Indeed, it was at the apex of their institutional girth that both of Weill’s
creations started to suffer from serious management issues.
After he sold
Shearson to American Express, clashes with Robinson and Cohen undermined Weill’s
effectiveness, and he eventually resigned. The firm underperformed and
ultimately split up; Lehman Brothers, its investment bank, went public, and
Shearson, the business Weill built, was purchased by his new company, Primerica.
(“I felt like MacArthur returning to the Philippines!” he says.)
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